Regional Product Manager Floorcare

Make a difference. With Kärcher.

As a world leader in cleaning technology, Kärcher is known for innovation, quality, and sustainability. As a family owned company, we value strong relationships with both our customers and our employees. To drive our continued success in the Nordic market, we are now looking for a strategic and commercially driven Regional Product Manager (Floorcare).

 Preferred Location: Rødovre (Denmark), Nurmijärvi, (Finland), Oslo (Norway), or Gothenburg (Sweden)

Your Key Responsibilities

In this position, you will be the strategic force behind our innovative professional product categories. You will be the knowledge leader for your portfolio in the Nordic region, responsible for the entire product lifecycle, from launch to phase-out, with a clear focus on maximizing profitability and market share.
Your responsibilities will include:

• Develop Product Strategy: Define and execute the product and assortment strategy for your portfolio, managing the entire product lifecycle from launch to phase-out to maximize profitability and market share.

• Generate Market Insights: Conduct thorough market research and competitive analysis to identify trends, customer needs, and growth opportunities that will inform strategic decisions and product development.

• Manage Pricing & Financials: Develop and optimize pricing strategies across the region to ensure they are both competitive and profitable. You will monitor product performance against KPIs and provide proactive recommendations for improvement.

• Lead Go-to-Market Execution: Collaborate closely with sales and marketing teams to orchestrate successful product launches and promotional campaigns, developing compelling product positioning and messaging.

• Act as the Product Expert: Serve as the primary point of contact and strategic knowledge leader for all product-related inquiries, providing timely information, support, and expert training content to local teams across the Nordics.

• Ensure Data Integrity: Take accountability for maintaining accurate and up-to-date product information in our internal systems (PIM, KeC) for your product portfolios.

• Drive Innovation & Forecasting: Actively identify opportunities for product innovation and work in close collaboration with the Supply Chain team to provide accurate forecasting and inventory management support.

Your Profile

You are a strategic thinker with a strong commercial mindset and a passion for bringing innovative products to life. You excel in a cross-functional environment and possess the analytical skills to turn market data into actionable strategies.

Essential Requirements:

• A Bachelor's degree in Business Administration, Marketing, Engineering, or a related field.

• 3-5 years of experience in product management or a similar strategic role.

• Strong strategic thinking and analytical abilities, and excellent communication and presentation skills.

• A solid understanding of product management principles and the full product lifecycle.

• Professional fluency in English. Proficiency in a Nordic language is an advantage.

• Willingness and ability to travel regularly for customer meetings, fairs, and conferences.

Desirable Qualifications:

• Experience within a relevant industry (e.g., robotics, floor care, industrial equipment).

• Strong project management and organizational skills.

• Financial acumen with experience in pricing strategies and budget management.

What We Offer

At Kärcher, innovation meets purpose. You’ll be part of a collaborative, forward-thinking team that values your expertise and empowers you to make a real impact. We offer a supportive work environment, opportunities for growth, and the chance to contribute to a global brand known for quality and sustainability.

Does this sound like your next challenge?

We look forward to receiving your application! We review applications on an ongoing basis, so please submit yours through the portal as soon as possible.